Brave Retail

LINKEDIN · Brave Retail: Let’s Crush the Fear of the Future

Pulse article by Dimas Gimeno and Christian Wehner (SAP Digital Ambassador & Thought Leader @SAP Customer Experience).

Dimas Gimeno and Christian Wehner set out on a quest: ”How can we crush the fear of the future?” (particularly in the retail sector).
This article is about overcoming the fear of failure and the humility to look for partnerships with competitors.

You can read the full article here. 

Dimas Gimeno

Spanish retail leader with more than 20 years of experience in the sector. A specialist in digital transformation, omnichannel and new business models. From 2014 to 2018, President of El Corte Inglés, one of Spain’s leading companies and a leader in the European retail sector, with a turnover of 16 billion euros, 90 stores in Spain and Portugal, and more than 92,000 employees.


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